A look back at IBC 2015

A look back at IBC 2015

posted in: Blogs

The FileCatalyst team has just returned from a successful show at IBC 2015 in Amsterdam. The following is a recap from our President and co-founder, John Tkaczewski:

With over 55,000 attendees (an all time record) and 1,887 exhibitors from every continent, IBC is truly an international Media and Broadcast event. This year we had a brand new, and larger than ever, FileCatalyst stand, that was always humming with activity. We often experienced a traffic jam at the demo work stations and had to ask our guests to wait until the next demo station was free. Our daily beer reception and daily draws also kept the stand buzzing.

Another busy day at the FileCatalyst booth
Another busy day at the FileCatalyst booth

I always take a moment to reflect after every large industry trade show (you can read my thoughts about NAB here), so here is my summary of the event and top three thoughts regarding the industry and our products:

1. Cloud is here to stay

With over 3.2 billion estimated internet users worldwide, internet based content distribution isn’t going anywhere —and a cloud is the best way to store and deliver that content. Most cloud providers have storage systems distributed worldwide and therefore a single API call to the cloud can now put the content on any television set in the world within seconds.

This means that owners of the new content delivery systems can focus their efforts on how to monetize on their content, rather than how to solve technical issues associated with content delivery. By providing direct integration into major cloud storage providers such as Amazon S3 and Microsoft Azure Blob Storage, FileCatalyst is part of this new way of thinking. Our software is designed to get your content to the cloud as fast and as securely as possible.

2.Live and file-based workflows co-existing on the same network

Can live and file-based workflows co-exist on the same network? The answer is yes…. using SDN. Today, most of our clients create two separate networks: one for live workflows and one for their file-based needs. With the added ability to send growing files, the lines between live and file-based workflows are blurring. It’s becoming harder and harder to figure out what is live at this point. This is where Software Defined Networking (SDN) comes to the rescue. With SDN there is no longer the need to draw a hard line in the sand to separate these workflows. Every live stream, near-live growing file, or plain old static file can be transferred in its own priority, depending what is needed first.

For this reason FileCatalyst has partnered with Net Insight. We can now provide a simple solution that combines the power of SDN in the Nimbra box with our fast and reliable file transfer protocol. I watched the Nimbra File Teleport demo a few times last week at Net Insight’s stand and really enjoyed seeing the excitement and amazement of the network operators in this new way of combining live and file-based workflows.

The FileCatalyst Team
The FileCatalyst Team

3. Remote editing via growing files

We all know that file-based workflows are here to stay… so what’s next? How about transferring growing files in real time back to the studio for editing? Our FileCatalyst products have been transferring growing files for years, but only now has this new approach to editing been getting noticed. Transferring a growing file straight from the camera back to the studio is becoming the new way of doing live production for live sports. At IBC we had an entire section of our stand dedicated to the power of transferring growing files directly into most common video editing software platforms.

All in all, it was a successful year at IBC. To the over 1600 unique guests that visited the FileCatalyst stand this year, I want to say thank you from our team, and I hope that we can work together really soon.